Following the announcement of Project Natick’s Phase 2 results on Monday, the “wild experiment” has seen increased attention as influencers continue to recognise the research is “less crazy than it sounds.” Called a “bizarre idea”, ”wild and creative”, and even “Davy Jones’s data-centre”, the effort has driven articles around the world, spanning a variety of audience types including top press, tech forums, business platforms, policy focused communities, sustainable media and channel press.
The photography and film have also featured on the Microsoft website –
and performed strongly on their blog, YouTube channel, Twitter, Instagram and LinkedIn feeds.
Across all audiences the reliability of the underwater solution was a key point and overall, articles highlighted the project’s overall success and “promising findings” while illustrating Microsoft as an innovator with a customer-led focus. The “high-quality imagery” was noted as a contributing factor to the success of the coverage. Steve Clayton’s (Chief story teller at Microsoft) Friday report commented that “There are a ton of lessons we’ve learned from this experiment that will improve the sustainability of datacentres on land and underwater in the future. I share the story for two reasons beyond the tech though – the first is, it’s just beautifully told story that embraces the power of visuals to draw you in. The second is to celebrate the audacity of the idea”.
I am featured as a profile in the current issue of “Fresh” Magazine, a monthly publication produced by Atrium.
Atrium are the UK’s largest independent specialist lighting supplier founded in 1976. Atrium works closely with architects, designers, and engineers to bring the best lighting solutions to the UK’s best designed buildings. I have been photographing with Atrium for over seven years capturing their projects, products, events and even portraits.
The magazine sets out to inform all creatives about what is happening in the world of lighting, architecture, and interior design.
I have the front cover with a picture of Michael Anastassiade’s “Arrangements” shot at the Atrium studio; a seven double page spread about me, my approach to photography and some of the extraordinary projects I have photographed; and then finally there is a recent project of a Highgate Flat featuring FLOS lighting.
It is always great to see my work in print but even more so when it is for a profile which is alongside the work of designer Vincent Van Duysen.
Fresh wanted to show the variety of sectors that I photograph and the range of my creativity in the imagery that I produce. The final selection ranges from the award-winning BBC Langdon Place by HOK to the new ICON Outlet O2 by CallisonRTKL and Hoare Lea. You will also see a couple of details from different Nando’s restaurants by STAC Architecture, and interior photos from, Made Architect’s “Engine” building for UBS, and the incredible tech company headquarters in London by CallisonRTKL.
I was asked to supply a portrait of myself which also somehow showcased my work. I came up with the concept of a self portrait built from a large mosaic selection of individual interior photos.
Energy company Drax Group is helping more than 170 small care homes by cancelling their gas and electricity bills for two months during the Covid-19 crisis.
I have been working with Vismedia to supply photography, film and 360 degree content to DRAX in support of their marketing material. I have photographed gas-fired power stations in England and hydro-electric power stations in Scotland.
Drax Group’s purpose is to enable a zero carbon, lower cost energy future and in 2019 announced a world-leading ambition to be carbon negative by 2030.
All the care homes selected to receive the free energy are small businesses based in communities local to Drax’s operations across England, Scotland and Wales and are already supplied by Opus Energy and Haven Power – both part of Drax Group.
The British Red Cross has supported people in crisis for over 150 years. I have been supporting them with my photography for over sixteen years. I have photographed everything from disaster relief to Royal events. They are, and always will be, the organisation that I most enjoy working with.
The work that I have witnessed has been amazing and the people that I have worked are incredible. The British Red Cross is always on standby to help with UK emergencies and the coronavirus is no exception.
Over 70,000 people have signed up as community reserve volunteers for the British Red Cross, with more joining the Movement every day.
You could be doing anything from helping at your local food bank to playing a vital role in easing the pressure on the NHS by delivering essential goods and supplies.
There are many ways of supporting the British Red Cross.